Digital Advertising Specialist

24 hours ago

Mandaue City, Central Visayas, Philippines beBeeProfessional Full time $60,000 - $100,000

We are seeking a dedicated Professional with expertise in Paid Advertising to spearhead our Google Ads campaigns.

Responsibilities
  • Design and manage comprehensive ad strategies across various platforms
  • Conduct thorough keyword research
  • Analyze market trends and competition
  • Develop effective lead generation and sales enhancement strategies for businesses
  • Ongoing campaign optimization to meet targeted key performance indicators such as Conversion Rates and Cost Per Acquisition
  • Provide recommendations for landing page improvements
  • Analyze campaign data to identify opportunities for improvement and scaling
  • Oversee the performance of both lead-generation and brand-awareness campaigns, implementing targeted strategies
  • Collaborate with colleagues to integrate paid advertising strategies with broader digital marketing efforts
  • Manage multiple client accounts and allocate time efficiently based on campaign needs and performance
  • Stay up-to-date with the latest techniques and strategies to drive results
  • Expertise in Google Ads scripts and conversion tracking
  • In-depth knowledge of conversion tracking and attribution through Google Analytics
  • Regularly report on campaign performance using advanced data visualization tools
  • Provide strategic insights to enhance client return on investment and campaign effectiveness
Qualifications
  • A minimum of 3 years of experience managing Google Ads and Bing Ads, preferably in an agency setting
  • A proven track record of success in generating leads and sales through Google Ads for diverse business types
  • Advanced understanding of Google Analytics and Google Ads platforms
  • In-depth knowledge of all Google Ads formats, including Search, Display, Shopping, and Video
  • Experience with digital advertising tools and platforms like Google Analytics, SEMRush, and Google Data Studio
  • Strong analytical skills with the ability to transform data into actionable insights
  • Project management experience, preferably with tools like Asana & Basecamp
  • Fluent English communication skills
  • Google Ads certification
  • Experience with Bing Ads management
Bonus Skills
  • Agency background
  • Advanced knowledge of conversion rate optimization techniques
  • Familiarity with A/B testing tools and strategies
  • Knowledge of additional PPC platforms (Facebook Ads, LinkedIn Ads, etc.)
How to Apply

Please note: Applications submitted via social media will not be viewed. Direct messages will not be considered. To apply, please visit the application form link below and complete the form.

Details
  • Seniority level: Mid-Senior level
  • Employment type: Full-time
  • Industry: Advertising Services

We look forward to your application and discovering how you can contribute to our team's success.

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