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Marketing and Creative Lead

1 week ago

Pasig, National Capital Region, Philippines Ecosa Full time
About the Role

We are seeking a highly skilled Marketing and Creative Lead to drive our branding and marketing efforts forward. As a key member of our team, you will lead the development and execution of innovative marketing campaigns that engage our target audience and drive business growth.

You will oversee the creation of high-quality marketing materials, including video content, social media posts, email campaigns, and website copy, to ensure consistency with our brand's visual identity and messaging.

Your Key Responsibilities

  • Develop and execute a comprehensive marketing strategy that aligns with our business objectives and targets our desired audience.
  • Collaborate with our design team to create visually stunning marketing materials, including video content, social media posts, email campaigns, and website copy.
  • Manage a team of talented marketers and designers to ensure timely delivery of high-quality marketing materials that meet our objectives.
  • Monitor and analyze campaign performance, making data-driven decisions to optimize our marketing strategies and improve ROI.
  • Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve our marketing efforts and stay ahead of the competition.

Requirements and Qualifications

  • Bachelor's degree in Marketing, Business Administration, or related fields is preferred.
  • A minimum of 5 years of experience in marketing, branding, and campaign management within the e-commerce or retail industry.
  • Familiarity with e-commerce operations and performance marketing campaigns on Facebook, Instagram, and TikTok is beneficial.
  • Proficiency in Adobe Creative Cloud, particularly After Effects, Photoshop, Illustrator, and Premiere Pro.
  • Strong organizational and time management skills, with the ability to multitask, prioritize effectively, and meet deadlines.
  • Excellent written and verbal communication skills, with the ability to collaborate across teams and adapt to changing project requirements.
  • Able to work independently and as part of a team, with a flexible attitude towards changing priorities and deadlines.
  • A passion for creative storytelling, design, and innovation, with a strong commitment to delivering high-quality results.