
Marketing Content Specialist
2 days ago
The Marketing Coordinator is a pivotal member of the team, responsible for spearheading the company's automotive marketing efforts. This involves developing content, preparing marketing reports, and collaborating with the marketing team to optimize lead generation, website traffic, and SEO performance.
Key Responsibilities
- Collect and organize data from dealership campaigns, including digital ads, email marketing, and showroom promotions.
- Compile weekly/monthly reports on lead generation, website traffic, and SEO engagement to inform strategic decisions.
- Develop high-quality content for website SEO optimization across multiple automotive dealership websites.
- Monitor and analyze organic traffic volume changes based on content updates to ensure maximum impact.
- Maintain open communication channels with the onshore team to clarify deliverables and deadlines.
- Document and track tasks using project management tools for transparency and accountability.
Qualifications and Skills
- Bachelor's degree in marketing, communications, business, or a related field.
- At least two years of marketing experience, with a proven track record of success.
- Experience creating engaging content using tools like Canva.
- Familiarity with analytics and reporting tools, including Google Analytics and Google Sheets.
- Demonstrated understanding of digital advertising metrics and automotive industry trends.
- Self-motivated and reliable, with hands-on experience using remote collaboration tools like Slack and Google Meet.
Benefits and Opportunities
- Opportunities for career growth and professional development.
- A dynamic work environment that fosters innovation and teamwork.
- A competitive compensation package and comprehensive benefits program.
Connext Global Solutions is a dedicated team of experts committed to delivering exceptional results in a fast-paced industry.
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