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Google Tag Manager and Google Analytics 4 Expert

2 weeks ago

Manila, National Capital Region, Philippines DOXA Talent Full time
Job Description

We are seeking a Google Tag Manager and Google Analytics 4 Expert to join our team at DOXA Talent. As a key member of our digital marketing department, you will be responsible for configuring and troubleshooting Google Tag Manager (GTM) and Google Analytics 4 (GA4).

Your primary focus will be on setting up, configuring, and testing GTM tags, triggers, and variables for various platforms, including Google Ads, Microsoft Ads, Meta Ads, and other third-party marketing and analytics tools. You will also ensure that all event tracking aligns with GA4 best practices.

In addition to your technical expertise, you will work closely with stakeholders to build and maintain GA4-based reports for internal and client use. Your attention to detail and analytical mindset will be essential in monitoring and troubleshooting GA4 discrepancies and data accuracy issues.

Key Responsibilities
  • Configure and troubleshoot GTM tags, triggers, and variables for multiple platforms
  • Ensure event tracking aligns with GA4 best practices
  • Build and maintain GA4-based reports for internal and client use
  • Monitor and troubleshoot GA4 discrepancies and data accuracy issues
Requirements
  • Bachelor's degree in a related field is preferred
  • 2+ years of experience working with GTM and GA4 (or coursework/certifications if entry-level)
  • Previous experience with digital marketing analytics or advertising tracking
  • Familiarity with Google Tag Manager and Google Analytics 4 is required