Senior Data-Driven Marketing Specialist

2 days ago

Batangas, Calabarzon, Philippines beBeeDigitalMarketing Full time ₱3,500,000 - ₱4,500,000

Digital Marketing Business Analyst Role

As a skilled Digital Marketing Business Analyst, you will support our fast-paced environment and contribute to driving business growth.

About the Role

  • Gather and analyze data from digital marketing platforms (e.g., Google Analytics, social media analytics) to track key performance indicators, identify trends, and provide actionable insights for campaign optimization and business growth.
  • Create reports and dashboards that empower marketing teams to utilize data and information effectively for informed decision-making, strategic planning, and performance optimization.
  • Communicate effectively with stakeholders, presenting data-driven insights and recommendations to secure buy-in and support for digital marketing projects and initiatives.
  • Analyze digital marketing processes, identify areas for improvement, and recommend and implement solutions to enhance efficiency and effectiveness.
  • Contribute to the development and refinement of the organization's overall digital marketing strategy, aligning it with business objectives and market trends. Identify opportunities for growth and innovation within the digital landscape.
  • Support teams in the development and execution of digital marketing campaigns across various channels to achieve specific business goals.
  • Provide support to marketing teams in managing digital marketing resources effectively to support project implementation and maximize ROI.
  • Collaborate with internal teams to ensure seamless execution of digital marketing campaigns and initiatives, and to align efforts with overall business goals.

Your Qualifications

  • A minimum of 4 years of experience as a business analyst, consultant, or similar role preferably in the field of e-commerce, marketing, or technology is preferred.
  • You should be extremely tech savvy, able to pick up new software and applications quickly.
  • Possess proficiency in Microsoft Excel, Google Workspace, and project management tools.
  • Have good knowledge of various reporting and data analysis tools and methodologies.
  • Good communication and problem-solving skills - analytical, innovative, and has a creative mindset.
  • Highly adaptable to change and fast-paced environments.
  • Good communication and presentation skills.

About Us

We are a rapidly growing alternative body jewelry brand based in Singapore with a collective following of over 500,000 across our social media channels. As an E-commerce brand, we ship internationally to a diverse range of customers and are proud to be one of the leading brands worldwide in the alternative jewelry space.

We are passionate about creating a company that brings out the best in everyone and where individuals love to work and grow as a team. That means constantly learning and building new things, being flexible about how and where we work, and empowering each other to do the proudest work of our lives.

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