Strategic Marketing Automation Leader

20 hours ago

Manila, National Capital Region, Philippines beBeeMarketing Full time ₱1,500,000 - ₱2,000,000
Job Overview

We seek a Strategic Marketing Automation Leader to spearhead our marketing automation initiatives across the organization. This role will be responsible for planning, executing, and enhancing automated marketing campaigns.

About the Role
  • Lead the planning, execution, and optimization of marketing automation campaigns, manage and enhance Eloqua workflows, segmentation, lead scoring, and nurturing programs.
  • Evaluate and ensure smooth integration and data alignment between Eloqua and Salesforce for marketing activities, monitor key automation and campaign performance metrics, providing actionable insights and reports.
  • Collaborate with content, design, and sales teams to deliver consistent and impactful communications.
  • Maintain database health, compliance, and best practices for email and marketing automation, research trends, new tools, and best practices in marketing automation to drive continuous improvement.
Required Skills and Qualifications
  • A bachelor's degree is required.
  • 5 years of experience in marketing automation, CRM, or digital marketing.
  • Hands-on experience with Oracle Eloqua (certification is a plus). Familiarity with Salesforce (preferably Marketing and/or Sales Cloud).
  • Knowledge of campaign performance analysis and marketing KPIs.
  • Strong understanding of data-driven marketing, lead nurturing, and customer journey mapping.
  • Excellent project management and organizational skills, with the ability to handle multiple initiatives simultaneously.
  • Proactive, analytical, and results-driven mindset with strong communication skills.
Benefits

Competitive benefit programs support your financial, physical, and mental well-being and personal development.

  • Employer-sponsored medical plan (inc. dental care and optical).
  • Group Term Life insurance, Group Personal Accident insurance, Group Business Travel insurance.
  • Hospitalization Insurance.
  • Leave programs (Annual leave, medical leave, Hospitalization leave, Exam leave etc.).
  • Annual rice allowance.
  • SSS, HDMF, and Philhealth Coverage.

Hitachi Energy is a global technology leader in electrification, powering a sustainable energy future through innovative power grid technologies with digital at the core.

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