Senior Content Strategist

1 day ago

General Santos, Soccsksargen, Philippines beBeeContent Full time ₱4,000 - ₱8,000
Job Description

Wedded Wonderland is a leading destination for weddings, lifestyle, and celebrations. We're seeking a highly skilled Digital Content Specialist to elevate our online presence and drive growth across platforms.

Responsibilities

  • Manage all digital content — including copy, imagery, video, voice, editing, uploading, and reporting.

  • Create compelling and trend-driven content that reflects the brand and resonates with our audience.

  • Monitor media, social, and pop culture for trending wedding, entertainment, and lifestyle stories relevant to our community.

  • Drive traffic and engagement using SEO, SEM, email marketing, affiliates, and social strategies.

  • Optimize the online customer journey to increase conversion through content and personalization.

  • Conduct in-depth traffic analysis and research to uncover new opportunities for content growth beyond search.

  • Collaborate with stakeholders — including influencers, industry experts, and business partners.

  • Manage promotional and seasonal campaigns, ensuring timely and on-brand content.

Requirements

  • 3+ years' experience in a similar role within a digital or content company.

  • Strong understanding of long customer journeys and community building.

  • Proven experience across Facebook, Instagram, YouTube, TikTok, Pinterest, and emerging platforms.

  • Expert knowledge of digital and social organic search, Google Ads, affiliates, and display advertising.

  • Understanding of omni-channel environments (website, CRM, social, advertising).

  • Strong analytical skills and experience with Google Analytics.

  • Demonstrated success in driving online traffic and community growth.

Key Skills: Digital marketing, content creation, SEO, social media management, Google Analytics, team collaboration, and project management.

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