
Digital Marketing Specialist
1 day ago
This role involves implementing, managing and optimizing paid performance campaigns across various digital platforms to drive business growth while maintaining a high level of ROI.
Your Key Responsibilities:- Develop and execute paid search, social media, programmatic display, and video campaigns on multiple digital channels.
- Analyze campaign data to create regular reports for internal and external stakeholders.
- Collaborate with the Digital Strategy team to research and develop campaign plans that meet client objectives.
- Work closely with the Paid Media team to implement campaign updates and make changes based on client feedback and internal processes.
- Support the Client Success team by analyzing client accounts and responding to inquiries.
- Stay up-to-date with the latest digital marketing trends and adapt campaigns accordingly.
- Minimum 3 years of experience in managing paid digital advertising campaigns.
- Prior experience working in a media agency, preferably handling ads on Google, Bing, Meta, LinkedIn, TikTok, YouTube, or Programmatic.
- Bachelor's Degree in Marketing, Media, Communications, or a relevant field is preferred.
- Strong expertise in PPC and social media ad platforms.
- Proven track record of successfully executing digital advertising campaigns across multiple channels and driving ROI.
- Excellent analytical skills to interpret data and collaborate with team leads for media and creative insights.
- Outstanding communication skills to convey data, insights, and recommendations to various audiences.
This role offers opportunities for professional growth, collaboration, and continuous learning in a dynamic digital environment.
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