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Digital Content Coordinator

2 weeks ago

Manila, National Capital Region, Philippines PRIMELINE PRODUCTS PHILIPPINES INC. Full time

The Digital Content Coordinator will be responsible for managing multiple social media accounts, developing and executing social media strategies, identifying target audiences, scheduling and posting content, and engaging with followers to enhance brand visibility and drive website traffic.

Responsibilities:
  • Manage Social Media Accounts: Develop and execute social media strategies for various platforms.
  • Identify Target Audiences: Conduct market research to understand audience preferences and behaviors.
  • Content Scheduling and Posting: Create and maintain a content calendar to ensure timely and strategic post scheduling. Collaborate with the content team to produce engaging and relevant posts.
  • Engage with Audiences: Monitor and respond to comments, messages, and mentions in a timely manner. Foster relationships with followers to build a loyal online community.
  • Stay Updated with Trends: Monitor social media trends, tools, and applications to implement innovative strategies.
  • Performance Monitoring and Reporting: Track key performance indicators (KPI) such as website traffic, engagement, and follower growth.
Requirements:
  • Proficiency in social media platforms (e.g., Facebook, Instagram, TikTok, Twitter, YouTube).
  • Basic graphic design and video editing skills (e.g., Canva, Adobe tools).
  • Strong written communication and content creation abilities.
  • Knowledge of social media analytics and scheduling tools.
  • College graduate.