Digital Content Specialist

6 days ago


Manila, National Capital Region, Philippines Manpower Genius Full time
Job Overview:
We are seeking a highly skilled Digital Content Specialist to join our team at Manpower Genius. This role involves creating engaging content for various social media platforms, as well as producing high-quality landing pages and emails. The ideal candidate will have experience in digital marketing, social media management, and content creation.

**Key Responsibilities:**
  • Create website landing pages through WebFlow based on predesigned templates, adapting content, images, and links.
  • Produce emails through Beefree based on predesigned templates, adapting content, images, and links for promotions.
  • Develop social media content using templates in Canva or in-app native formatting controls.
  • Schedule and publish content across various social media platforms, ensuring accuracy and resolving publishing issues when necessary.
  • Set up, optimize, and monitor paid social media campaigns using Facebook Ads Manager and LinkedIn Ads.

Required Skills and Qualifications:
- Background in digital marketing, social media, advertising, or content marketing.
- Experience managing multi-brand social media accounts, including scheduling, posting, and engagement.
- Hands-on experience with campaign setup and performance tracking in Facebook Ads Manager and LinkedIn.
- Knowledge of graphic design/video editing tools, such as Canva and Adobe Suite.
- Basic HTML/CSS knowledge to troubleshoot formatting issues and email templates.
- Ability to manage multiple content requests and coordinate approvals efficiently using project management tools.
- Attention to detail to ensure accuracy in content, links, and branding across all digital assets.
- Creative eye for design and branding, understanding visual hierarchy, layout principles, and brand consistency across various platforms.

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