Digital Marketing Strategist

5 days ago


Bonifacio Global City, Philippines SKINTIFIC PH Full time
About the Role

We are seeking a seasoned Digital Marketing Strategist to spearhead our influencer marketing efforts in the beauty industry. Reporting directly to the Senior Management, you will be responsible for discovering and partnering with key opinion leaders (KOLs) to elevate our brand presence.

Key Responsibilities:

  • IDentify and categorize influential individuals in the beauty industry.
  • Foster strong relationships with celebrity/mega/micro KOLs through strategic outreach and communication.
  • Negotiate partnership agreements, ensuring mutually beneficial terms and deliverables.
  • Collaborate with KOLs to develop and manage content that enhances our brand presence.
  • Work closely with KOLs to create engaging content and campaigns aligning with our brand objectives.
  • Monitor and analyze campaign performance, making data-driven adjustments to optimize results.

Requirements:

  • Bachelor's degree in Marketing or a related field.
  • 3-5 years of full-time experience in online marketing, primarily focusing on TikTok.
  • Preference for candidates with experience leading a marketing team of 5-10 people.
  • Expertise in negotiating rate cards and managing collaborations with KOLs/influencers.
  • Excellent communication and interpersonal skills.
  • Strong organizational and time-management skills.
  • Able to thrive in a fast-paced, dynamic environment.
  • Ability to start immediately and adhere to a Work-from-Office (WFO) policy in BGC, Taguig.

What We Offer:

  • An estimated salary of ₱1,200,000 - ₱1,800,000 per annum, depending on experience.
  • A dynamic and supportive work environment.
  • Ongoing training and development opportunities.
  • A competitive benefits package.


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