Content Manager for Social Media Growth

1 day ago

Quezon City, National Capital Region, Philippines COSMETIX UNLIMITED INC Full time

COSMETIX UNLIMITED INC is seeking a highly skilled Content Manager for Social Media Growth to join our team. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive social media strategy that aligns with our business goals.

Job Description:

The successful candidate will have a strong background in marketing and social media, with excellent analytical skills and the ability to work independently. They will be responsible for researching current trends and audience preferences, designing and implementing a social media strategy, and submitting collaterals for approval prior to posting.

Key Responsibilities:

  • Perform research on current benchmark trends and audience preferences
  • Design and implement social media strategy to align with business goals
  • Submit collaterals to superior for approval at least 2 weeks prior to scheduled date/time of posting
  • At least 2 posts per day on all online platforms like Facebook, Instagram, and TikTok
  • Set specific objectives and report on Analytics
  • Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, GIFs, and news) and responsible for User-Generated Content (UGC) with consent of owner
  • Content Management (including website) Monitor SEO and web traffic metrics
  • Collaborate and execute protocols with other teams, like marketing, accounting, sales, warehouse, production, and customer service to ensure brand consistency
  • Communicate with followers, respond to queries in a timely manner, and monitor customer reviews, making sure to address all customer concerns within the day or immediately
  • Building a social media presence by maintaining a solid online presence
  • Oversee social media accounts' design (e.g., Facebook timeline cover, profile pictures, and blog layout, Instagram, and other related social media accounts)
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools, and applications
  • Coach employees company-wide on content creation best practices
  • Define most important social media KPIs
  • Work with copywriters and designers to ensure content is informative and appealing
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Formulate high-quality novel written and visual content for each social media campaign
  • Monitor the company's brand on social media
  • Respond to comments on each of our accounts
  • Oversee customer service provided via social media
  • Analyze data to determine whether social media campaigns have achieved their objectives
  • Adhere to rules and regulations
  • Present to Senior Management (Running company social media advertising campaigns)

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