Digital Content Strategist for Social Media
4 days ago
We are seeking a highly skilled and creative Digital Content Strategist to join our team at Awesam Smile Dental Clinic. This individual will be responsible for developing and executing engaging content strategies across various social media platforms, increasing brand visibility and engagement.
Key Responsibilities- Develop and execute social media strategies to increase brand awareness and engagement.
- Create and curate high-quality content for various social media platforms, including Facebook, Instagram, and others.
- Monitor and analyze social media trends, audience behavior, and competitor activity to identify opportunities for improvement.
- Manage social media accounts, including scheduling posts, responding to comments and messages, and engaging with followers.
- Stay up-to-date with the latest social media best practices, tools, and trends.
- Negotiate and work closely with influencers and brand ambassadors.
- Develop and implement a content calendar that aligns with marketing goals and resonates with the target audience.
- Collaborate with internal teams and external service providers to ensure consistency in brand messaging and meeting timelines.
- Foster a sense of community among users by creating and curating content that resonates with our audience.
- Cultivate positive relationships with brand advocates and influencers within the community.
- Support trade marketing initiatives such as offline events and workshops through content, activations, and influencer management.
- Identify trends and utilize analytics tools to monitor and analyze the performance of marketing campaigns.
- Bachelor's degree in Marketing, Communications, or a related field.
- At least 6 months to 1 year of experience in social media management.
- Must be computer literate.
- Proficiency in using social media management tools.
- Strong written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team.
- Experience with content creation, graphic design, and video editing is a plus.
The estimated salary for this role is $65,000 - $80,000 per year, depending on experience and qualifications.
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