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Marketing Operations Manager Digital

1 week ago

Manila, National Capital Region, Philippines Watsons Personal Care Stores (Philippines), Inc. Full time
About the Role

We are seeking an experienced Senior Marketing Manager –Digital Marketing to join our team at Watsons Personal Care Stores (Philippines), Inc.

In this critical role, you will be responsible for leading the digital marketing efforts of our three brands: Watsons, SM Beauty, and Look.

Your primary focus will be on developing and executing strategies to drive e-commerce growth, enhance brand awareness, and increase sales through efficient media buying practices.

You will work closely with our agencies to ensure that our advertising campaigns are optimized for maximum impact and efficiency.

This is an excellent opportunity to leverage your expertise in digital marketing to drive business growth and contribute to the success of our company.

  • Develop and implement comprehensive digital marketing strategies to drive e-commerce growth.
  • Collaborate with agencies to create engaging ad content and optimize campaign performance.
  • Monitor and analyze market trends to identify opportunities for improvement.
  • Promote best practices in digital marketing throughout the organization.