Brand Marketing Strategist
6 days ago
**Job Description for PFCC: Marketing Specialist**
We are seeking a skilled Marketing Specialist to join our team at PFCC.
The successful candidate will be responsible for developing and executing marketing strategies tailored to seafood products. This role focuses on digital marketing, trade marketing, advertising & promotions, and creative marketing to drive brand awareness, customer engagement, and sales growth.
Key responsibilities include:
- Developing and implementing effective marketing campaigns to increase brand visibility and customer engagement.
- Collaborating with the sales team to align marketing strategies with business objectives.
- Analyzing market trends and consumer behavior to inform marketing decisions.
- Managing social media platforms to engage with customers and promote seafood products.
The ideal candidate should have experience in food marketing, particularly in the seafood industry, and a strong understanding of consumer trends, retail strategies, and digital platforms. Strong communication and project management skills are also essential for this role.
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