Strategic Digital Marketing Expert

1 week ago

Hagonoy, Central Luzon, Philippines beBeeMarketing Full time $80,000 - $150,000
Marketing Analyst Opportunity

We are seeking a Marketing Analyst to join our dynamic team. As a Marketing Analyst, you will be responsible for auditing current and prospective clients' marketing performance.

  • Key Responsibilities:
  • Diagnose business and marketing KPIs to determine growth constraints
  • Conduct research on prospective clients, their industry, vertical, similar clients and competitors, ideal customer profile, sentiment, etc
  • Interpret Marketing Mix Models and propose recommendations to optimize the marketing program based on those results
  • Determine the best budget allocation by channel, medium, environment, objective, and stage in the funnel

Requirements:

  • 5+ years of cross-channel marketing program management experience
  • Understanding of marketing funnels and the entire digital marketing landscape
  • Experience managing or working with large sets of campaign data ($100k+ spend per month per client)
  • Competence in Google Ads, Meta Ads, TikTok Ads, and/or similar self-serve platforms
  • Familiarity with audience insight tools such as Global Web Index a plus
  • Familiarity with statistical models such as Marketing/Media Mix Models, Causal Impact Analyses, and Regression Analyses a plus

What We Offer:

  • A collaborative and dynamic work environment
  • The opportunity to work with a talented team of professionals
  • Professional development and growth opportunities

How to Apply:

  1. Submit your resume and cover letter
  2. Complete our online application form
  3. Attend an interview with our hiring team

Disclaimer:

This job description is intended to outline the primary responsibilities and requirements of the role. It should not be construed as a comprehensive or exhaustive statement of all job duties, responsibilities, or requirements.

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