Digital Growth Strategist

1 week ago

Pagadian, Zamboanga Peninsula, Philippines beBeeGrowth Full time $100,000 - $130,000
Marketing Expert

We seek a talented Marketing Expert to join our dynamic team.

The successful candidate will develop, execute and optimize multi-channel marketing campaigns that drive user acquisition, engagement and revenue growth.

Key Responsibilities
  • Campaign Planning: Create, manage and optimize paid ad campaigns across platforms: Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, TikTok Ads and YouTube Ads, and develop audience segmentation strategies, creative testing and conversion optimization.
  • Affiliate Marketing: Build and manage an affiliate marketing program. Identify, recruit and collaborate with influencers and creators to increase brand awareness and drive conversions.
  • Lead Generation & Funnel Optimization: Plan and execute B2B/B2C lead generation campaigns using both inbound and outbound strategies. Collaborate with sales and product teams to refine lead scoring and nurturing processes.
  • Community Management: Grow and engage brand communities across social platforms and foster authentic relationships and conversations that support brand loyalty and advocacy.
  • Programmatic Advertising: Plan and manage programmatic display, video and native ad campaigns. Monitor performance and optimize for ROI through DSP platforms.
  • Analytics & Reporting: Track, measure and report on campaign performance and ROI and use data to inform testing strategies and uncover growth opportunities.
Qualifications
  • 3+ years of experience in a marketing or performance marketing role.
  • Proven hands-on experience managing campaigns on Google, Meta, LinkedIn, TikTok and YouTube.
  • Experience with affiliate marketing platforms and managing influencer partnerships.
  • Solid understanding of lead generation funnels, CRM tools and marketing automation.
  • Knowledge of programmatic advertising platforms and audience targeting.
  • Strong analytical skills and proficiency in Google Analytics, ad dashboards and reporting tools.
  • Excellent communication and project management skills.
  • Self-starter mindset with the ability to work in a fast-paced cross-functional team.
  • Experience in B2B SaaS or D2C environments.
  • Certification in Google Ads, Meta Blueprint or similar.
  • Familiarity with tools like HubSpot, Zapier, SEMrush or Sprout Social.

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