
Marketing Automation Specialist
15 hours ago
We're seeking a highly skilled Marketing Automation Expert to join our team.
Job Description:
- Develop and implement effective marketing automation strategies to drive business growth.
- Design, build, and manage complex email and SMS campaigns to engage customers and prospects.
- Create automated pipelines to streamline lead nurturing and sales processes.
- Maintain and optimize existing automation workflows within GoHighLevel (GHL).
- Develop basic coding skills for email templates and minor automation customizations.
Key Responsibilities:
- Analyzing customer behavior to create personalized marketing experiences.
- Collaborating with cross-functional teams to align marketing efforts with business objectives.
- Monitoring and reporting on campaign performance to inform data-driven decisions.
Requirements:
- Proven experience in marketing automation, email/SMS marketing, or CRM management.
- Strong knowledge of GoHighLevel (GHL) and other automation tools.
- Basic proficiency in HTML, CSS, or JavaScript for email and automation customizations.
- Advanced skills in spreadsheets (Google Sheets/Excel) for tracking and reporting.
Benefits:
- Opportunity to work with a talented team of professionals.
- Chance to develop expertise in marketing automation and stay up-to-date with industry trends.
- A collaborative and dynamic work environment.
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