Senior Advertising Specialist

1 day ago


Pulong Santa Cruz, Calabarzon, Philippines beBeeAmazon Full time ₱1,000,000 - ₱1,500,000
Job Description:

As a seasoned Amazon advertising specialist, you will be responsible for driving and optimizing Amazon Sponsored Ads campaigns to achieve business objectives. This involves managing and scaling campaigns using Amazon bulk files for efficient management, monitoring budgets, bids, and placements to ensure campaign profitability.

Campaigns are continually optimized based on performance data analysis, with regular assessments of ad reports to identify new keyword opportunities and negative keywords. A strategic approach is taken to align PPC strategy with overall business goals, ensuring alignment with brand objectives.

This role requires a deep understanding of Amazon metrics (ACOS, TACOS, STR, CVR, CPC, impression share, etc.) and their impact on business outcomes. Expert-level proficiency in Excel/Google Sheets, including pivot tables, complex formulas, and data manipulation, is also essential.

Required Skills & Qualifications:
  • 3-5 years of experience managing Amazon PPC campaigns at scale, with demonstrable ACOS improvements
  • Strong proficiency in bulk file operations - experience with bulk file creation, optimizations, and strategic campaign management
  • Excellent analytical skills with the ability to translate data into actionable strategies
  • Proven ability to work independently while managing multiple client accounts and meeting aggressive deadlines
Benefits:
  • Strategic mindset with the ability to see both big-picture goals and granular optimization opportunities
  • Strong communication skills to present complex performance data clearly to clients and internal teams
  • Proactive problem-solving approach with the ability to anticipate and address campaign issues before they impact performance
  • Commitment to staying ahead of industry trends and Amazon platform developments


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