Chief Marketing Strategist

1 week ago

Barcelona, Philippines beBeeMarketing Full time ₱300,000 - ₱450,000
Job Overview

We are a tech-enabled growth firm that ignites revenue and brand recognition for leading and emerging companies worldwide. As a people-first firm, we value diversity in backgrounds and experiences.

Our vision is to be recognized as the most valued private growth marketing firm with a scalable brand, culture, and services. Our mission is to power relentless pursuit of growth by redefining what's possible through a team of growth-obsessed experts who demand innovation and results-driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer services including SEO, content marketing, paid media, social media marketing, programmatic + CTV, public relations, influencer marketing, email + SMS, conversion rate optimization, retail marketing, and creative.

We analyze businesses through first-party data to support strategic marketing planning and diligence in M&A. We challenge traditional planning and measurement through testing and data science across the customer journey.


A Day In The Life

The Sr. Growth Analyst audits current and prospective clients' marketing programs and crafts integrated marketing plans across our channels, emphasizing social media (Facebook, TikTok) and Google Ads (SEM, GDN, YouTube).

You will collaborate with channel specialists to develop strategies used by account teams and to support us in acquiring new clients.

Key Responsibilities
  • Planning: determine the best budget allocation by channel, medium, environment, objective, and stage in the funnel.
  • Coordinating: work with channel specialists to ensure channel-level strategies align with the overarching plan.
  • Research and analysis: learn about the prospective client, their industry, vertical, similar clients and competitors, ideal customer profile, sentiment, etc.
  • Forecasting and projections: collaborate with specialists to pressure test forecasts and ensure projections align with efficiency requirements and business objectives.
Requirements
  • 5+ years of cross-channel marketing program management experience.
  • Understanding of marketing funnels and flywheels.
  • Experience with large sets of campaigns and/or clients ($100k+ spend per month per client).
  • Competence in Google Ads, Facebook, and/or similar self-serve platforms.
  • Familiarity with the larger marketing and media buying landscape.
  • Familiarity with earned media channels.
  • Familiarity with audience insight tools such as Global Web Index.
  • Familiarity with Asana and Slack.
Benefits

Power Digital is committed to diversity and inclusion. We are an Equal Opportunity Employer and value employees with diverse backgrounds and experiences.

Our team is focused on helping brands drive revenue growth and brand recognition, delivering value for our clients.

Most Important Things
  • Audit Quality.
  • Audit Speed.
  • Thought Leadership of appraisal collateral development.
  • Accuracy of Appraisal Forecasts.

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