Senior Digital Marketing Specialist

2 days ago

General Santos, Soccsksargen, Philippines beBeeDigitalMarketing Full time ₱20,000 - ₱25,000

A career as a Digital Marketing Associate offers a dynamic and challenging role in the digital marketing landscape. As part of our team, you will play a key part in developing and executing innovative digital marketing strategies across various channels.

Key Responsibilities:
  • Social Media Strategy
    • You will develop and execute social media strategies across multiple platforms, including content creation, scheduling, and engagement.
    • Your tasks will include monitoring social media channels, analyzing performance metrics, and identifying opportunities for optimization.
    • Craft compelling social media content, including copywriting, graphic design, and video editing to elevate brand presence.
    • Collaborate with colleagues to align social media efforts with broader digital marketing objectives and client goals.
    • Participate in brainstorming sessions and contribute creative ideas for social media campaigns and content.
  • Influencer Partnership Management
    • You will provide support in influencer marketing campaigns, including influencer identification, outreach, and collaboration management.
    • Assist in coordinating influencer partnerships, contracts, and content approvals to ensure campaign success.
    • Aid in monitoring influencer campaign performance and analyzing key metrics for optimization.
    • Conduct research on industry trends, competitor activity, and influencer insights to inform strategy.
    • Support in preparing influencer marketing reports and presentations for internal teams and clients.
  • Digital Search Campaigns
    • You will manage paid search campaigns across platforms such as Google Ads, Bing Ads, and social media advertising.
    • Aid in keyword research, ad copywriting, and bid management to optimize campaign performance.
    • Support in analyzing campaign data and performance metrics to identify areas for improvement and optimization.
    • Provide assistance in A/B testing and experimentation to drive better results in search advertising.
    • Collaborate with colleagues to integrate search campaigns with broader digital marketing strategies.

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