Digital Marketing Strategist
4 days ago
Job Description
The Digital and Communications Manager at Link Business Process Inc. will oversee the development and execution of comprehensive digital marketing strategies, ensuring optimal performance and user experience across all online platforms.
Digital Marketing Strategy
- Develop and execute digital marketing campaigns across multiple channels (social media, website, email marketing, paid advertising).
- Analyze campaign performance and optimize based on data-driven insights to maximize ROI.
- Implement SEO strategies to improve organic search rankings and traffic.
E-commerce Management
- Oversee e-commerce sales performance.
- Analyze e-commerce data to enhance user experience, increase conversion rates, and boost online sales.
Social Media Management
- Develop and implement social media strategies to grow the company's online presence and engagement.
- Create and manage a content calendar for various social media platforms.
- Track social media performance and adjust strategies accordingly to meet KPIs.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum 7 years of experience in digital marketing, e-commerce management, and/or communications.
- Proven track record of managing successful digital marketing campaigns and e-commerce websites.
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