Trade Marketing Coordinator
5 days ago
Job Summary: We are seeking a skilled Trade Marketing Assistant to support our medium to long-term plans. The successful candidate will assist the Trade Marketing Manager in implementing annual trade marketing activities, product move-out plans, and market research studies.
Key Responsibilities:
- Design and execute product move-out plans to support top-performing sales personnel.
- Administer market research studies to extract key customer insights and improve sales performance.
- Stay up-to-date with industry trends to identify potential opportunities and generate valuable market intelligence.
- Conduct business reviews with top-performing sales teams to address opportunities for improvement and ensure trade incentive achievement.
- Presentation of products to sales personnel and key employees of top-performing sales teams.
- Sales team support in presenting products to key influencers, developers, architects, and engineers.
- Implementation of national conventions, including CONEX, WORLDBEX, PHILCONSTRUCT, and PAWD.
Internal Function:
- Regular product presentation to existing and new sales representatives.
- Presentation of market and competitive intelligence gathered in the field.
Qualifications and Skills:
- Strong research and analytical skills.
- Good communication and presentation skills.
- At least 2-3 years' proven experience in a related field.
- Ability to work effectively within a team and independently.
- Willingness to conduct fieldwork.
- Highly organized when dealing with data and internal processes.
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