Trade Marketing Activations Specialist

2 weeks ago


Paranaque City, Calabarzon, Philippines Leslie Corporation Full time

Key Responsibilities:

Trade Activations Implementation

  • Execute trade activations in alignment with brand and marketing goals.
  • Organize and coordinate events, tastings, and promotional activities.
  • Manage documentation, including proposals, approvals, and vendor agreements.
  • Oversee stock and materials requisition to ensure readiness before activation.
  • Handle logistics for event setup, execution, and dismantling.
  • Monitor and adjust activation activities, ensuring smooth execution.
  • Prepare post-activation reports and analyze performance.

Trade Promotions Support

  • Assist in monitoring trade spend plans and ensuring accurate budget tracking.
  • Gather and consolidate spending data from sales teams for trade spend monitoring.
  • Collect post-evaluation reports to assess ROI and program effectiveness.
  • Maintain a promotions playbook for replicating successful initiatives.
  • Coordinate with vendors and internal teams for impactful in-store branding.

Job Specification:

  • Proven experience in trade activations or promotions support.
  • Strong organizational skills with attention to detail.
  • Excellent communication and event management abilities.
  • Ability to track budgets and manage spending effectively.
  • Ability to work with cross-functional teams and external vendors.
  • Analytical mindset for post-activation evaluations and reporting.
  • Applicant must be willing to be assigned at Parañaque City Metro Manila
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