Marketing Automation Strategist

3 days ago


Pasig, National Capital Region, Philippines Emapta Global Full time

About Emapta Global

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Emapta Global is a leading provider of telecommunications services, delivering high-speed internet and cutting-edge solutions that keep businesses and individuals connected. With a powerful fiber-optic network, we're redefining the digital experience, ensuring every connection is faster, smarter, and stronger.

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Job Summary

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We're seeking a skilled Marketing Automation Strategist to join our team. As a key member of our marketing operations department, you will design and implement AI-driven marketing automation solutions, optimizing customer engagement through email campaigns, journey workflows, and data integrations.

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Your Key Responsibilities

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  • Design, develop, and implement marketing automation solutions, including email campaigns, journey builder workflows, automations, and data integrations.
  • Leverage Artificial Intelligence (AI) to enhance and automate marketing processes for improved efficiency.
  • Identify and execute opportunities to enhance processes and performance on MarTech platforms.
  • Analyze customer activity and provide insights to improve engagement and campaign effectiveness.
  • Develop and maintain documentation for platform configurations, customizations, and integrations.
  • Conduct code reviews, testing, and debugging to ensure quality and compliance with best practices.
  • Provide technical support and troubleshooting to resolve system issues and optimize performance.
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What You'll Need

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  • 3+ years of experience in Salesforce Marketing Cloud or a similar marketing automation platform.
  • Hands-on expertise in email marketing and marketing automation, including campaign setup, audience segmentation, A/B testing, and performance analysis.
  • Proficiency in HTML/CSS, AMPscript (or similar), SQL, APIs, and data analytics.
  • Experience integrating AI-driven tools into marketing automation is highly desirable.
  • Strong understanding of relational data structures and database management.
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Benefits

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  • HMO coverage with free dependent upon regularization.
  • Competitive Salary Package.
  • Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks).
  • Unlimited upskilling through Emapta Academy courses.
  • Free 24/7 access to our office gyms with a free physical fitness trainer.
  • Exclusive Emapta Lifestyle perks.
  • Unlimited opportunities for employee referral incentives across the organization.
  • Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash).
  • Mentorship and exposure to global leaders and teams.
  • Diverse and supportive work environment.
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About Us

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We empower your success with opportunities for personal and professional development in an inclusive environment. Join us and be part of the #EmaptaEra



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