Senior Brand Strategist

4 days ago

Pasay, National Capital Region, Philippines beBeeHospitality Full time A$30,000 - A$36,000

Job Overview:

">Marketing Leader

We are seeking a skilled Marketing Manager to lead our marketing efforts and elevate our brand presence.

">

Key Responsibilities:

">
  • Develop a Comprehensive Marketing Strategy: Create and execute a tailored strategy to achieve direct booking and occupancy goals.">
  • Design and Manage Marketing Campaigns: Develop campaigns across digital, print, and traditional channels to increase brand awareness and bookings.">
  • Optimise Online Presence: Oversee website content/design, SEO, and social media platforms to support direct booking growth.">
  • Collaborate with Leadership: Prepare estimated budgets and cost proposals for strategy implementation.">
  • Work Closely with Sales: Create promotional offers/packages that drive occupancy.">
  • Build Relationships: Establish relationships with travel agencies, online booking platforms, and strategic partners.">
  • Analyse Market Trends: Refine marketing and sales approaches based on market trends, competitor activity, and guest feedback.">
  • Oversee Creation of Marketing Collateral: Produce marketing collateral and promotional materials.">
  • Monitor Campaign Performance: Prepare monthly KPI reports and recommend data-driven improvements.">
">

Required Skills and Qualifications:

">
  • Minimum 3 Years' Experience in Marketing within the hospitality or hotel industry.">
  • Proven Track Record in Strategic Planning and Execution.">
  • Strong Knowledge of Hotel Booking Platforms, Digital Marketing, and Brand Positioning.">
  • Experience in Sales or Business Development in the Hospitality Sector is highly advantageous.">
  • Website Design and Content Management Experience (WordPress or similar preferred).">
  • Excellent Communication, Negotiation, and Relationship-Building Skills.">
  • Ability to Work Independently and Make Informed Decisions with minimal supervision.">
  • Strong Budget Management and KPI Reporting Skills.">
  • Creative Mindset with Analytical and Problem-Solving Abilities.">
">

Benefits:

">
  • Remote Work Arrangement as an independent contractor engagement.">
  • Availability for Meetings and Collaboration during Core Australian Eastern Standard Time (AEST) Business Hours.">
  • Attendance at Daily Stand-up Meetings with the Team.">
  • Disclosure of Existing Ongoing Roles or Client Work.">
  • Reflection of this Engagement on their LinkedIn Profile (clearly marked as

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