
Digital Advertising Specialist
1 week ago
We are seeking a Digital Advertising Specialist to manage and scale our paid ad campaigns across multiple platforms.
This role requires a strategic thinker who can develop compelling ad scripts, visuals, and offers. The ideal candidate will have experience managing paid ads, strong analytical skills, and knowledge of AI-driven tools for creative production and campaign optimization.
Key Responsibilities:- Develop and execute a comprehensive digital advertising strategy to drive growth and increase ROI.
- Manage, optimize, and scale paid ad campaigns across Google, YouTube, Facebook/Instagram, TikTok, and other channels.
- Collaborate with marketing partners to document current strategies and transition management in-house.
- Create new ad concepts, scripts, and strategies tailored to different platforms.
- Use AI tools for scripts, voiceovers, and video editing to maximize the impact of ad creative.
- Monitor performance metrics and deliver clear reports on results and improvements.
- Prior experience managing paid ads across multiple platforms (Google, Meta, TikTok, YouTube, etc.).
- Strong analytical skills with the ability to interpret data and make strategic decisions.
- Creative thinker who can develop compelling ad scripts, visuals, and offers.
- Knowledge of AI-driven tools for creative production and campaign optimization.
- Ability to improve ROAS while exploring and testing new channels.
- Self-motivated, detail-oriented, and results-driven.
- Excellent communication and collaboration skills.
- Full-time position with competitive hourly rate ($6-$8 per hour).
- Opportunity to build and own our digital advertising strategy from the ground up.
- Work remotely with flexibility and autonomy.
- A supportive team culture that values innovation, creativity, and professional growth.
We are an equal opportunity employer committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, genetic information, military status, or any other protected characteristic under federal, state, or local law.
Seniority level- Mid-Senior level
- Full-time
- Marketing and Sales
- Construction
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