Digital Marketing

24 hours ago

Tarlac City, Central Luzon, Philippines beBeeMarketing Full time A$21,600 - A$24,000
Job Title: Digital Marketing & Brand Design Specialist

Are you a creative marketing professional seeking a challenging role that combines digital marketing execution with brand design ownership? We are looking for a skilled and organized individual to join our team as a Digital Marketing & Brand Design Specialist.

The ideal candidate will have experience in digital marketing, including campaign setup, workflows, and analytics. They should also be proficient in Canva and Adobe/InDesign tools for both digital and print design. Additionally, they should be confident in creating and formatting blogs, case studies, and social posts.

Key Responsibilities:
  • Deliver 2 high-quality newsletters per month, targeting specific audiences and optimizing their performance.
  • Build and optimize HubSpot campaigns, workflows, forms, and landing pages, ensuring seamless user experiences.
  • Report on performance metrics, such as open rates, click-through rates, and subscriber growth.
Content Creation:
  • Create and publish at least 8 social posts per month, showcasing the company's thought leadership and branding efforts.
  • Collaborate with the video editor on video posts, ensuring high-quality visuals and engaging content.
  • Write, format, and publish 1 blog each month to the website, highlighting industry insights and best practices.
  • Produce 1 case study each month with the input of the delivery team, demonstrating successful marketing strategies.
Brand Management:
  • Deliver 6–12 creative assets per month, including ads, carousels, slide decks, workbooks, PDFs, and merchandise.
  • Maintain the brand asset library, ensuring all visuals are high-quality and aligned with the company's identity.
  • Create sales enablement collateral, such as pitch decks, proposals, and one-pagers, supporting the sales team's efforts.
Reporting and Optimization:
  • Submit a monthly marketing performance report, covering campaigns, newsletters, leads, social media, and YouTube analytics.
  • Recommend 1 idea each month for optimization or creative experimentation, driving continuous improvement.
Requirements:
  • Strong digital marketing skills, with experience in HubSpot, campaign setup, workflows, and analytics.
  • Excellent design expertise, with proficiency in Canva and Adobe/InDesign tools for digital and print design.
  • Confident content creation skills, with ability to write, format, and publish engaging blog posts, case studies, and social media content.
  • Lead operations knowledge, with comfort in researching leads via LinkedIn, scoring, and preparing for sales.
  • Strong reporting mindset, with ability to interpret campaign performance and suggest improvements.

This is a remote role that will be set up as an independent contractor engagement. To ensure alignment and transparency, successful candidates will be expected to disclose any existing ongoing roles or client work, reflect this engagement on their LinkedIn profile, and maintain high standards for quality, accuracy, and brand alignment.

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