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Paid Advertising Specialist

3 weeks ago

Quezon City, National Capital Region, Philippines M2.0 Communications Inc. Full time

We're looking for a skilled Paid Media Specialist to join our team at M2.0 Communications. As a key member of our marketing team, you'll be responsible for developing and executing paid advertising campaigns that drive real results.

Your Role:

You'll work closely with our marketing team to develop comprehensive paid media strategies and campaign plans. This will involve conducting thorough research and analysis to identify promising paid media opportunities and audience segments.

About M2.0 Communications:

M2.0 Communications specializes in business, technology, and lifestyle communication. We focus on public relations, social media marketing, and media analytics, and pride ourselves as experts in earned media communication.

Key Qualifications:
  • Bachelor's degree in marketing, advertising, digital media, or a related field.
  • 2-3 years of experience in paid media marketing, with a track record of driving strong campaign results.
  • Proficient in setting up, managing, and optimizing paid advertising campaigns across major platforms.
  • Strong analytical and data interpretation skills, with the ability to derive actionable insights.
  • Excellent communication and presentation skills to interact with clients.
  • Creative problem-solving abilities and a data-driven, testing-oriented mindset.
  • Knowledge of web analytics, audience targeting, and conversion rate optimization.