Digital Marketing Expert

5 days ago


Manila, National Capital Region, Philippines Better Rehab Full time

About Us

Better Rehab aims to provide exceptional Allied Health services to individuals with disabilities. Our team of dedicated professionals is committed to delivering high-quality support, tailored to each person's unique needs.

We Value Ourselves

  • Our core values are the foundation of our success: We Get Sh*t Done, We are People People, Love What You Do, Frankly, we Give a Damn, and We Value Ourselves.

About your new Role

We are seeking a Digital Marketing & Communications Coordinator who will play a key role in executing marketing plans across the business, including brand campaigns, internal campaigns, and sector-specific initiatives. Your responsibilities will include developing digital communication projects, implementing martech solutions, and collaborating with a high-performing marketing team to deliver annual marketing plans.

Your day-to-day tasks involve:

Digital Marketing Support

  • Collaborate with the marketing team to create digital marketing campaigns aligned with Better Rehab's goals and objectives.

Content Coordination & Publishing

  • Prepare content for publishing on various digital platforms, including social media, website pages, email newsletters, and blogs.
  • Manage content calendars to ensure consistent messaging and brand representation.

Email Marketing

  • Design and execute email marketing campaigns in Salesforce Marketing Cloud, Better Bulletin, and/or Mailchimp to promote Better Rehab's services, events, and initiatives.
  • Monitor email metrics and implement strategies for improving campaign effectiveness.
  • Develop new and maintain existing email automation systems.

Social Media Management

  • Oversee content publishing on social media channels, including content planning, posting, engagement, and community management.
  • Monitor social media trends and analytics to optimise performance.

Martech Systems

  • Manage and optimise the current martech stack.
  • Research and implement new tools to enhance digital marketing capabilities.
  • Leverage AI to improve efficiencies.

Website Optimisation

  • Collaborate with the web development team to optimise Better Rehab's website for better user experience, SEO, and lead generation.

Competitive Analysis

  • Provide benchmarking against competitors, monitoring competitors' digital strategies.

Analytics and Reporting

  • Utilise digital marketing analytics tools to track and analyse campaign performance, website traffic, and social media engagement.
  • Generate regular reports and insights to inform future marketing strategies.


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