Content Marketing Specialist

1 day ago

Batangas, Calabarzon, Philippines beBeeDigitalMarketing Full time $32,000 - $56,000
Digital Marketing & Content Role

We are seeking a skilled Digital Marketing & Content Coordinator to support our client's performance-driven marketing efforts across digital, content, and eCommerce platforms.

The ideal candidate will combine creativity with structure, comfortable switching between managing calendars, optimizing campaigns, and ensuring every detail is on-brand. We need someone who takes initiative, brings fresh ideas, and works seamlessly across teams.

Key Responsibilities
  • Promote the company's brand through accurate and engaging digital content.
  • Manage campaign calendars, creative requests, internal approvals, and asset handoffs.
  • Update and maintain website content, including offers, menus, hours, and imagery across properties.
  • Coordinate landing page builds and seasonal campaign updates within CMS platforms.
  • Support SEO enhancements in collaboration with the digital and brand teams.
  • Maintain Google My Business, Bing, Yelp, and OTA listings with current content and images.
  • Build and deploy email campaigns via Revinate, Klaviyo, or Attentive using guest segments and tailored content.
  • Update transactional email templates (confirmation, pre-arrival, post-stay) and support paid media campaigns by coordinating creative assets and ensuring alignment across ads and landing pages.
  • Apply UTM tracking and collaborate with analytics teams for accurate reporting.
  • Assist in compiling performance metrics (traffic, conversion, ROAS, engagement).
  • Manage shared asset libraries, ensuring organization, accuracy, and accessibility.
  • Maintain and update sales tools (Cvent, Groups360, Bizly) and branded collateral.
Requirements
  • 1–3 years of experience in digital marketing or content coordination (luxury, hospitality, or lifestyle preferred).
  • Proficiency with CMS platforms (WordPress, Shopify), CRM/email tools (Revinate, Klaviyo, Cendyn), and project/task tools (Asana, Google Suite).
  • Familiarity with paid media workflows and UTM tagging.
  • Strong organizational skills, detail orientation, and a balance of creativity with technical know-how.
  • Comfortable working cross-functionally across marketing, creative, eCommerce, and property teams.
Benefits Package
  • Comprehensive HMO coverage for you and a dependent.
  • Company-paid life insurance with ₱100,000 AD&D coverage.
  • At least 7 days annual paid time off.
  • Client-specific bonuses and incentives.
  • Annual Year-End Party.

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