Digital Marketing Specialist

10 hours ago

Cebu City, Central Visayas, Philippines beBeeDigital Full time ₱20,000 - ₱25,000
Job Title

Digital Marketing Associate position requires strong interest in digital marketing and a desire to learn and grow in each area.

About the Role
  • Develop and execute social media strategies across various platforms, including content creation, scheduling, and engagement.
  • Monitor social media channels, analyze performance metrics, and identify opportunities for optimization.
  • Craft compelling social media content, including copywriting, graphic design, and video editing.
  • Collaborate with team members to align social media efforts with overall digital marketing objectives and client goals.
Social Media Expertise
  • Support in developing and executing social media strategies across various platforms, including content creation, scheduling, and engagement.
  • Aid in monitoring social media channels, analyzing performance metrics, and identifying opportunities for optimization.
  • Craft compelling social media content, including copywriting, graphic design, and video editing.
  • Collaborate with team members to align social media efforts with overall digital marketing objectives and client goals.
Influencer Marketing Support
  • Provide support in influencer marketing campaigns, including influencer identification, outreach, and collaboration management.
  • Assist in coordinating influencer partnerships, contracts, and content approvals to ensure campaign success.
  • Aid in monitoring influencer campaign performance and analyzing key metrics for optimization.
  • Assist in conducting research on industry trends, competitor activity, and influencer insights.
Paid Search Campaign Management
  • Manage paid search campaigns across platforms such as Google Ads, Bing Ads, and social media advertising.
  • Aid in keyword research, ad copywriting, and bid management to optimize campaign performance.
  • Analyze campaign data and performance metrics to identify areas for improvement and optimization.
SEO Optimization Strategies
  • Implement on-page and off-page SEO strategies to improve website visibility and organic search rankings.
  • Conduct keyword research and optimize website content for relevant search terms.
  • Audit and optimize technical SEO efforts, including site speed improvements and schema markup implementation.
Direct Marketing Initiatives
  • Plan and execute direct marketing campaigns, including email marketing, SMS marketing, and CRM initiatives.
  • Develop targeted email and SMS campaigns, including list segmentation, content creation, and scheduling.

The ideal candidate will be able to interpret data and draw actionable insights, with excellent communication skills, both verbal and written.

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