
Digital Marketing Executive
1 day ago
Job Overview
We are seeking a skilled Digital Marketing Specialist to join our team. This role involves driving measurable growth through data-driven strategies and creative campaigns.
About the RoleThis is a challenging position that requires minimum 2 years of experience in paid ads, email marketing, and Shopify site management.
The ideal candidate will thrive in fast-paced environments and blend data with creativity to achieve business goals.
Main Responsibilities- Paid Advertising (Google & Meta Ads): Develop strong foundational knowledge of Google Ads, especially Performance Max (PMAX), Shopping, and Search Campaigns.
- Shopify Management: Confidently work with the Shopify Theme Editor and various Shopify apps.
- SEO and Organic Traffic Growth: Hands-on experience with tools like Semrush, Google Search Console, Google Merchant Center, and Bing Webmaster Tools.
- Email Marketing & Automation: Hands-on experience with email marketing platforms, preferably Klaviyo.
- Minimum 2–5 years of digital marketing experience, ideally in DTC or eCommerce.
- Confident with marketing analytics, KPIs, and performance reporting.
- Proficiency in Google Ads (PMAX, Shopping, Search); Meta Ads is a plus.
- Hands-on with Shopify, Google Analytics, GTM, Semrush, and Google Search Console.
- Experience in skincare, beauty, or lifestyle brands.
- Basic tech confidence to handle Shopify customizations and app setups.
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