Digital Marketing Professional
7 days ago
We are seeking a talented Digital Marketing Specialist to join our team at Bayforce.
About the RoleThis is an exciting opportunity for a highly skilled marketing professional to contribute to the growth and success of our company. As a Digital Marketing Specialist, you will play a key role in creating and executing email marketing and social media campaigns that drive engagement and conversion.
You will be responsible for designing and developing high-quality content, including images and videos, using tools such as Canva and Adobe. You will also be expected to execute postings on LinkedIn, optimize content, hashtags, tagging, and more, as well as provide analytics on campaign performance and create reports for account managers.
Additionally, you will be responsible for creating and executing email marketing campaigns, creating segments and targeted lists in email marketing platforms, and providing analytics on campaign performance. You will also be expected to use Google Sheets to follow the content calendar and provide updates, and use Asana to get assigned tasks, comment on tasks, and mark tasks as complete.
Requirements:
- A bachelor's degree or higher in marketing
- 2+ years of experience in digital marketing
- 2+ years of experience with Adobe, Canva, and email marketing
- Excellent project management skills. Ability to manage multiple priorities with exceptional attention to detail, be a self-starter, and be consistently motivated to bring creative solutions to work
- Strong writing and communication skills
- Solid knowledge of website analytics tools (e.g., Google Analytics) a plus
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