
Digital Marketing Professional
1 day ago
About the Role:
This is an exciting opportunity to join our team as a Digital Marketing Specialist. In this role, you will be responsible for developing and executing end-to-end automated email nurture sequences tailored to different customer types.
Key Responsibilities:
• Build and execute automated email nurture sequences
• Design, write, and schedule regular EDMs including campaigns, educational content, and promotional offers
• Optimise email and campaign performance through A/B testing, segmentation, and reporting
• Create on-brand digital assets including graphics, campaign visuals, landing pages, social posts, and print collateral (e.g. brochures, posters)
• Maintain consistent visual identity and tone of voice across all digital and print materials
• Manage and schedule social media content across Instagram, Facebook, and LinkedIn
• Monitor and respond to social media community engagement and direct messages
• Plan and publish social content aligned with brand strategy, seasonal campaigns, and audience needs
• Coordinate with developers or digital partners on website improvements and new feature development
• Support the implementation and reporting of digital marketing campaigns
Benefits:
• Opportunity to shape the HR function of a rapidly growing BPO
• Career growth and development opportunities
• Work closely with a team of industry leaders who have successfully scaled BPOs in the past
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