
Senior E-commerce Specialist
1 day ago
The ideal candidate will oversee and optimize our online store by implementing strategies for growth, managing day-to-day operations, and ensuring seamless customer experiences.
Key Responsibilities:
- E-commerce Strategy:
- Develop and execute multi-channel brand marketing campaigns across digital platforms to drive sales and engagement.
- Work with cross-functional teams to maintain a consistent brand message across all touchpoints.
- Store Management & Operations:
- Oversee the day-to-day operations of the Shopify store, including product listings, inventory management, and order fulfillment processes.
- Conduct regular site audits to ensure accurate and up-to-date content, pricing, and product information.
- Integrate third-party apps and plugins to enhance store functionality and user experience.
- Performance Analysis & Optimization:
- Monitor, analyze, and report on key e-commerce metrics such as sales, conversion rates, average order value (AOV), and customer lifetime value (CLV).
- Identify opportunities for improvement using data and implement A/B testing on site elements, marketing campaigns, and user flows.
- Optimize the store for search engine visibility (SEO) and user experience (UX) to improve site traffic and conversions.
- Collaboration & Project Management:
- Work directly with design and development teams to scope and launch new features, design updates, and custom functionality for the Shopify storefront.
- Translate business needs and creative vision into clear, actionable requirements for developers.
- Coordinate project timelines and deliverables to ensure timely and budget-friendly execution of site enhancements and redesigns.
- Culture & Customer Experience:
- Ensure exceptional and seamless customer journeys from browsing to post-purchase.
- Engage proactively with customers to gather feedback, address concerns, and foster strong brand communities.
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