
Media Campaign Strategist
1 week ago
- Campaign Planning: Design, launch, and optimize paid media campaigns across multiple platforms to achieve business objectives.
- Research and Analysis: Conduct thorough research to identify high-potential opportunities, test creative assets, landing pages, and ad copy using structured A/B frameworks, analyze key metrics to improve results, and run A/B tests on creative assets, landing pages, and keywords.
- Performance Tracking and Accountability: Ensure accurate tracking through leading platforms, own campaign-level profit and loss, and adjust strategy to maintain margins while investigating performance anomalies and supporting data-driven decision-making.
Required Qualifications:
- Bachelor's degree in any field required; Marketing, Business, or Analytics preferred.
- 0–5 years of experience in digital marketing, media buying, or performance advertising.
- Proficiency in Meta Ads Manager; experience with TikTok Ads, Taboola, GDN is a strong plus.
- Certification in Google Ads, Meta Blueprint, or any digital marketing-related course preferred.
- Strong analytical mindset with working knowledge of Excel/Sheets and tracking tools.
- Excellent organizational skills, attention to detail, and ability to work independently in a fast-paced environment.
- English proficiency required; additional language skills are a plus.
- Competitive salary + bonuses + unlimited commission.
- Generous paid time off.
- Healthcare and Life Insurance coverage from day 1.
- Above industry standard company and statutory benefits.
- Monthly and Quarterly Engagement Activities.
- Work-Life Balance.
- Training and Development.
Additional Benefits:
- Salary increases based on performance.
- Professional growth and career advancement opportunities.
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