Digital Advertising Specialist

1 day ago

Marikina City, National Capital Region, Philippines beBeeDigitalAdvertising Full time $6,144 - $7,680

Job Title: Digital Advertising Specialist

This role involves managing paid ad campaigns across multiple platforms, driving leads, and elevating brand presence.

Main Responsibilities:

  • Scale paid ad campaigns on Google, YouTube, Facebook/Instagram, TikTok, and emerging channels.
  • Continuously test, track, and tweak campaigns to maximize ROI and improve conversion rates.
  • Collaborate with marketing partners to document current strategies and transition management in-house.
  • Create new ad concepts, scripts, and strategies tailored to different platforms.
  • Use AI tools for scripts, voiceovers, and video editing to maximize the impact of ad creative.
  • Develop educational and offer-based ad campaigns to attract and engage homeowners.
  • Monitor performance metrics and deliver clear reports on results and improvements.

Qualifications:

  • Proven experience managing paid ads across multiple platforms (Google, Meta, TikTok, YouTube, etc.).
  • Strong analytical skills with the ability to interpret data and make strategic decisions.
  • Creative thinker who can develop compelling ad scripts, visuals, and offers.
  • Knowledge of AI-driven tools for creative production and campaign optimization.
  • Ability to improve ROAS while exploring and testing new channels.
  • Self-motivated, detail-oriented, and results-driven.

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