Digital Advertising Leader

1 day ago


Pulong Santa Cruz, Calabarzon, Philippines beBeePaid Full time ₱6,000,000 - ₱8,000,000
Job Opportunity Overview

We are seeking a skilled Paid Advertising Manager to lead impactful campaigns and drive real results.

This is an excellent opportunity for a performance marketing professional with a passion for paid ads, tracking, and remarketing.

The ideal candidate will have hands-on experience managing large ad budgets on Google Ads and Meta Ads, with a proven track record of driving high ROI paid campaigns.

Key Responsibilities:
  • Plan, execute, and optimize paid advertising campaigns across multiple platforms.
  • Manage advertising budgets effectively to maximise ROI and minimise cost per acquisition.
  • Set up, monitor, and optimise conversion tracking to ensure accurate attribution and data-driven decisions.
  • Perform A/B testing specifically on paid ads to enhance ad creatives, audience targeting, and bidding strategies.
  • Collaborate with the team to implement conversion rate optimisation (CRO) strategies that focus on enhancing paid ad performance.
  • Provide insights and recommendations based on data analytics and attribution modelling.
  • Stay updated with industry trends, platform updates, and emerging technologies to maintain a competitive advantage.
Requirements:
  • Minimum 5 years of hands-on experience managing large ad budgets on Google Ads and Meta Ads.
  • Proven track record of driving high ROI paid campaigns.
  • Expertise in performance tracking, analytics tools, and data-driven decision-making.
  • Strong experience with A/B testing for paid ads.
  • Solid understanding of conversion rate optimisation (CRO) strategies related to ads.
  • Familiarity with data attribution models and performance measurement frameworks.
  • Working knowledge of SEO best practices.
  • Proficiency with tools such as Google Analytics, Google Tag Manager, Meta Business Suite, and other relevant platforms.
  • Experience collaborating with cross-functional marketing teams.

The ideal candidate will be a strategic thinker with strong analytical skills, able to analyse complex data and translate insights into actionable strategies.



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