Digital Marketing Strategist

6 days ago

Dumaguete, Central Visayas, Philippines beBeeexpert Full time $60,000 - $100,000

About the Opportunity

We are seeking a seasoned professional to join our team as an Account Manager. This key role is central to our success, driving client communications and campaign execution.

Key Responsibilities:

  • Own and manage client accounts, providing strategic guidance and support
  • Lead client communications through regular strategy sessions and performance reviews
  • Develop comprehensive client strategies aligning marketing efforts with business objectives
  • Proactively identify client needs and challenges, positioning the company as a strategic partner for solutions
  • Build trusted advisor relationships resulting in long-term client retention and expanded partnerships
  • Monitor client health and satisfaction metrics, implementing strategic interventions to ensure client success and retention

Revenue Growth and Business Development:

  • Drive revenue expansion through systematic identification and presentation of upselling and cross-selling opportunities
  • Analyze client performance data and business metrics to identify strategic opportunities for service expansion
  • Develop and present strategic recommendations to clients showcasing how additional services will drive measurable business growth
  • Negotiate contract renewals and expansions working closely with sales leadership to maximize client lifetime value
  • Track and report on revenue growth metrics including upsell success rates, client expansion revenue, and retention rates

Strategic Campaign Leadership:

  • Own the strategic direction of campaigns across your client portfolio
  • Develop comprehensive digital marketing strategies integrating SEO, Google Ads, Meta Ads, and other channels for maximum impact
  • Lead campaign optimization initiatives using data analysis to identify performance improvements and growth opportunities
  • Coordinate cross-functional teams to execute strategic initiatives ensuring alignment with client objectives

Performance Analysis and Strategic Insights:

  • Conduct deep-dive analysis of campaign performance across SEO, Google Ads, and Meta Ads to identify trends, opportunities, and strategic recommendations
  • Lead root cause analysis of performance issues and develop comprehensive improvement strategies
  • Create executive-level reports and presentations translating marketing metrics into business impact and strategic recommendations

Client Strategy and Consultation:

  • Serve as strategic consultant on digital marketing initiatives providing expert guidance on SEO, PPC, and integrated campaign strategies
  • Lead strategic planning sessions with clients developing comprehensive marketing roadmaps aligned with business objectives
  • Advise on marketing technology stack and integration opportunities to improve campaign performance and measurement

Required Qualifications:

  • Minimum 3+ years of strategic client management experience at digital marketing agencies with proven track record of revenue growth and client retention
  • Demonstrated expertise in developing and presenting strategic marketing recommendations to senior business stakeholders
  • Strong analytical mindset with ability to translate complex marketing data into clear business insights and strategic recommendations
  • Native or near-native English proficiency with exceptional presentation and communication skills

Economic Expertise: A strong background in financials is preferred, but not required. We appreciate candidates who can communicate financial information effectively.

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