Senior Digital Marketing Specialist

5 days ago

Davao City, Davao, Philippines beBeeDigital Full time ₱35,000 - ₱45,000
Job Overview

We are seeking a highly skilled and motivated Digital Marketing Strategist to optimize our website for search engines. The ideal candidate will have a deep understanding of search engine optimization, technical SEO, and content strategy.

Key Responsibilities:
  • Conduct thorough keyword research to identify opportunities and target high-value search terms.
  • Optimize website content including meta tags, header tags, internal linking, and image alt attributes.
  • Implement structured data (Schema Markup) to enhance visibility in search results.
  • Develop and execute link-building strategies to improve domain authority and rankings, including partnerships, guest blogging, and outreach.
  • Monitor backlink quality, and regularly clean up any low-quality or toxic backlinks.
  • Stay current with SEO best practices and Google's algorithm changes to maintain a penalty-free backlink profile.
  • Leverage AI-powered tools to assist in content creation, keyword research, and competitive analysis.
  • Use AI for content generation and optimization, ensuring content meets SEO guidelines and resonates with target audiences.
  • Implement programmatic SEO strategies to automate content generation and optimize large-scale websites or content hubs.
  • Analyze and improve performance of programmatic SEO strategies to enhance site traffic, engagement, and conversion rates.
  • Develop and implement automated SEO processes for tasks such as rank tracking, keyword research, and technical audits.
  • Provide actionable insights and strategic recommendations to improve SEO outcomes for client projects.
Requirements:
  • A proven track record of success in On-Page and Off-Page SEO, including keyword research, content optimization, and link building.
  • Expertise with SEO tools and AI-driven SEO tools.
  • Experience with Programmatic SEO and SEO automation tools.
  • Strong analytical skills, with the ability to interpret data and optimize strategies accordingly.

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