Marketing Campaign Specialist

1 week ago

Hagonoy, Central Luzon, Philippines beBeeEmail Full time ₱35,000 - ₱50,000

As a seasoned Email Marketing Professional, you will be responsible for crafting and executing innovative email campaigns to drive engagement and conversions.

Key Responsibilities:
  • Develop strategic email marketing initiatives to boost campaign performance and customer interactions.
  • Create compelling email content using MailChimp's intuitive drag-and-drop editor.
  • Analyze user behavior and demographics to segment email lists and enhance target audience reach.
  • Conduct A/B testing to optimize email performance and refine key metrics.
  • Monitor and interpret campaign results using advanced analytics tools.
  • Collaborate with the content team to develop engaging email copy and visual elements.
  • Ensure compliance with industry best practices and regulatory requirements.
Requirements:
  • Bachelor's degree in Business Administration, Marketing, Communications, or related field.
  • At least 2 years of proven experience in Email Marketing or a similar role.
  • Proficiency in MailChimp, including list management, campaign creation, and automation.
  • Strong understanding of email marketing principles and methodologies.
  • Excellent writing and editing skills.
  • Analytical mindset with ability to interpret data and inform decision-making.
  • Familiarity with HTML/CSS is a plus.
  • Strong organizational and time-management skills.

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