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Digital Experience Enhancement Manager

2 weeks ago

Taguig, National Capital Region, Philippines OPPO Careers PH Full time

Opportunity Overview:

OPPO Careers PH is seeking a highly skilled Digital Experience Enhancement Manager to join our team. As a key member of our digital marketing team, you will be responsible for enhancing the user experience across all digital platforms and mobile app.

Key responsibilities include:

  1. Understanding user behavior and tracking performance metrics
  2. Collaborating with the Digital Platforms, CRM, and Community team to provide actionable insights and recommendations for improving digital platform effectiveness
  3. Preparing and presenting performance reports to summarize insights and provide actionable recommendations
  4. Suggesting improvements to increase engagement, conversion rates, and customer retention
  5. Staying updated with industry trends, emerging technologies, and best practices in digital platforms, analytics, and user experience

Requirements:

  1. Bachelor's degree in Digital Marketing, IT, Data Analytics, or equivalent
  2. 1-3 years of experience in digital analytics, data analysis, or related roles
  3. Proficiency in digital analytics tools such as Google Analytics, Meta Business Insights, Talkwalker, Meltwater or similar
  4. Strong understanding of website metrics, KPIs, and user behavior analysis
  5. Experience with A/B testing, CRO (Conversion Rate Optimization), and UX best practices
  6. Excellent communication and presentation skills to convey insights to both technical and non-technical stakeholders