Digital Marketing Expert

11 hours ago

Taguig, National Capital Region, Philippines beBeeDigitalMarketing Full time $60,000 - $80,000

Job Title: Digital Marketing Expert

Job Description

We are seeking a highly skilled Digital Marketing Expert to manage and optimize our PPC campaigns across various platforms.

The successful candidate will be responsible for auditing existing campaigns, creating and managing new ones, and conducting audience and keyword research to drive traffic, increase conversions, and maximize ROI.

  1. Audit existing campaigns to identify areas for optimization and improvement.
  2. Create, manage, and optimize PPC campaigns across multiple platforms, including Google Ads and social media channels.
  3. Conduct audience and keyword research to identify opportunities for growth.
  4. Analyze campaign data and metrics to identify trends and areas for improvement.
  5. Develop effective PPC strategies to align with overall marketing objectives.
  6. Stay up to date with industry trends and best practices in PPC advertising.
Required Skills and Qualifications
  • Analytical mindset and ability to interpret campaign data.
  • Prior experience as a Digital Marketing Specialist or similar role.
  • Strong knowledge of PPC platforms and digital marketing tools.
  • Proficiency in managing and optimizing PPC campaigns.
  • Ability to conduct keyword research and optimize ad copy.
  • Excellent communication and collaboration skills.
  • Google Ads certification is a plus.
  • Bachelor's degree in Marketing, Advertising, or a related field.

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