Off-Plan Villa Marketing Specialist

2 days ago

Cabuyao, Calabarzon, Philippines beBeeLuxury Full time $1,000 - $1,300
Marketing Lead

This is a rare opportunity to take full ownership of the entire marketing journey—from building the brand's presence to generating qualified leads for off-plan villa sales.

You'll work directly with the founder to shape the strategy, create the systems, and drive the results that will bring this vision to life.

Key Responsibilities:

  • Develop and implement a full marketing strategy for this luxury wellness retreat project.
  • Generate qualified leads from international markets using online marketing campaigns to drive sales of off-plan villas.
  • Build and grow a strong social media presence across platforms like Instagram, Facebook, and TikTok.
  • Create a monthly content calendar and transform raw video and photo content into optimized Reels, stories, and posts.
  • Set up and run paid campaigns specifically targeting potential investors and villa buyers.
  • Support the launch of a new website, including showcasing off-plan villa sales materials and renders.
  • Create a structured funnel and lead qualification system to filter for serious investors.
  • Prepare weekly reports on performance across social media and all campaigns.
Requirements
  • 5+ years experience in real estate marketing, preferably with a background in off-plan villa sales, resorts, or luxury properties.
  • A strong background in digital marketing strategy, including social media, ads, funnels, and websites.
  • The ability to independently create and manage campaigns that generate qualified leads and drive sales.
  • Excellent English communication and copywriting skills.
  • A creative eye for branding, positioning, and storytelling in the luxury and wellness space.
Recruitment Process
  1. Initial Interview (HR/Recruiter)
  2. Final Interview (Client)

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