Digital Marketing Strategist

6 days ago

Rizal, Philippines beBeeMarketing Full time ₱53,000 - ₱78,000
Digital Marketing Professional

Objective: To take on a role as a Digital Marketing Specialist in an organization that aligns with my professional objectives and provides opportunities for growth.

The primary responsibility of this position is to conceive, execute, and monitor marketing campaigns across various digital platforms. This includes developing strategies to ensure consistency in branding across all accounts and channels, creating events or promotions to boost customer engagement, and managing the contact database and supporting lead generation activities.

  • Key duties include:
  • Developing, executing, and monitoring marketing campaigns on multiple digital platforms.
  • Ensuring uniformity of branding across all accounts and channels.
  • Creating promotional events or activities to increase customer participation.
  • Managing the contact list and assisting with lead generation initiatives.
  • Conducting research on influencers, compatible products, and businesses to establish strategic partnerships.
  • Setting up accounts, interacting with affiliates, and overseeing affiliate partner payments.
  • Monitoring KPIs, adjusting bids or budgets, and reviewing keyword performance.
  • Gathering information on audience profiles and collaborating with internal teams to develop content strategies.
  • Preparing progress reports and tracking the effectiveness of marketing campaigns.
  • Conducting market trend analysis and competitor marketing insights.
  • Implementing SEO strategies and conducting keyword research.
  • Performing general administrative tasks.
Required Skills and Qualifications
  • Bachelor's degree in any field or equivalent professional certification in marketing or business-related courses.
  • At least 2 years of experience in social media marketing or 1-2 years in digital marketing.
  • Proven content writing or copywriting expertise.
  • Familiarity with content management systems.
  • Excellent English communication skills (written and verbal).
  • Solid organizational and time management skills.
  • Knowledge of graphic design principles, including typography and layout.
  • Proficiency in Adobe Creative Suite, Google Analytics, and social media platforms.
Preferred Qualifications
  • A compelling portfolio showcasing creative work over a wide range of projects.
  • Strong technical skills, including proficiency in Adobe Creative Suite, Google Analytics, and social media platforms.

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