
Drive Business Growth
1 day ago
Job Title: Business Growth Manager
Job Description
The ideal candidate will spearhead business growth initiatives through various marketing channels. This is a hands-on role where you will identify, test, and optimize new campaigns to expand our reach into untapped markets.
This includes launching and managing lead generation campaigns across TV, radio, podcasts, influencer marketing, digital billboards, social media, and AI-assisted voice channels. You will continuously test new marketing channels, analyzing data to refine strategies.
Key Responsibilities:
- Campaign Management: Launch and manage lead generation campaigns across multiple channels.
- Market Research: Continuously test new marketing channels, analyzing data to refine strategies.
- Growth Strategies: Develop and execute innovative growth-focused marketing plans.
- Performance Optimization: Optimize campaign performance using A/B testing, audience targeting, and conversion tracking.
- Cross-Functional Collaboration: Work cross-functionally to align marketing efforts with business goals.
- Trend Analysis: Stay ahead of industry trends to identify new opportunities for expansion.
Qualifications:
- Experience: Proven experience in online lead generation or sales with a focus on direct response campaign measurement using both traditional and non-traditional channels.
- Skills: Strong background in performance marketing, data analysis, and campaign testing.
- Mindset: Hands-on, test-and-learn mindset with the ability to move quickly.
- Leadership: Excellent communication and leadership skills.
Preferred Candidate Profile:
- Personal Qualities: Proactive, adaptable, and flexible in a dynamic environment.
- Professional Attributes: Professional and dedicated to excellence.
- Team Player: Strong team player who thrives in collaboration.
We offer a dynamic and innovative environment where you can grow and make a real impact.
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