Digital Marketing Specialist
1 day ago
We are seeking a highly skilled Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and implementing data-driven marketing strategies to drive user acquisition and retention.
Key Responsibilities:- Conduct market research to identify target audiences and create segments.
- Develop and implement marketing strategies across multiple channels.
- Plan, execute, and optimize paid media campaigns.
- Work on email and SMS marketing campaigns.
- Analyze performance metrics and track results.
- Implement SEO and search optimization strategies.
- Manage budgets for all paid media efforts.
- Bachelor's Degree in marketing, digital marketing, communications, business, or a related field.
- Over 5 years of experience in digital marketing with a focus on paid media campaigns.
- Experience in an e-commerce or direct-to-consumer brand, ideally in the food or beverage sector.
- Proven track record of managing successful paid media campaigns with measurable results.
- Experience in a digital marketing agency setting.
- Certifications in Google Ads, Google Analytics, and Meta Blue Print.
- Excellent communication skills.
- Ambitious and a fun personality.
- Proficiencies in Google Ads, Meta Business Suite, Google Analytics, Klaviyo, and Shopify.
We are a global provider of managed services with over 9,000 professionals across 13 delivery centers. We offer a range of services including digital marketing, customer service, and finance and accounting.
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