Influencer Relationship Manager
2 weeks ago
At Maker Lab, we're seeking a creative and driven Influencer Relationship Manager to join our collaborative team. In this role, you will be responsible for building relationships with relevant influencers, supporting campaigns, and analyzing performance to ensure maximum impact.
Key Responsibilities:- Develop comprehensive strategies for South Korea's advocate program, aligning with client briefs and overarching objectives.
- Drive Influencer marketing efforts, managing collaboration with the global and local teams, including influencer identification, measurement, and optimization.
- Lead end-to-end management of influencer advocate programs across markets, including sourcing and vetting brand advocates, managing day-to-day communication, conducting fee negotiations, and delivering guidelines and monthly content briefings.
Requirements:
- BA/BS degree or equivalent experience in tech, marketing, or related industries, with a strong focus on influencer campaigns.
- 8+ years of experience in social media, content development, and project management, with a proven track record of creating engaging influencer content.
- Ability to communicate effectively in English and Korean, with a solid understanding of social media analytics and influencer campaign metrics.
- Prior experience with communicating with local and geographically dispersed stakeholders, including influencers, to deliver clear instructions and messaging.
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