Brand Storytelling Specialist

7 days ago


Manila, National Capital Region, Philippines ICCP Group Full time

The Brand Storytelling Specialist will be responsible for developing and executing bold, innovative campaigns that drive brand awareness and audience engagement at ICCP Group.

This role requires a strategic thinker and creative storyteller who can transform ideas into high-impact marketing initiatives. You will combine marketing expertise, creative ideation, and brand storytelling to craft compelling campaigns across digital, print, and experiential platforms.

Responsibilities:
  • Develop and execute multi-channel marketing campaigns that captivate audiences and strengthen brand positioning.
  • Craft compelling brand narratives and ensure messaging consistency across all platforms.
  • Lead content marketing, social media, email marketing, and PR initiatives to enhance visibility.
  • Manage high-impact events, partnerships, and thought leadership forums to establish industry presence.
  • Implement SEO, digital marketing, and experiential strategies to maximize audience engagement.
Qualifications:
  • 5+ years of experience in Creative Strategy, Marketing Communications, or Brand Storytelling
  • Expertise in graphic design, video production, and multimedia content creation
  • Strong experience in content creation, digital storytelling, and influencer marketing
  • High proficiency in Adobe Creative Suite, Cap Cut, Canva, HubSpot, Hootsuite, Google Analytics, and other AI tools for content and video creation
  • Exceptional strategic thinking, communication, and creative problem-solving skills


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